Employers use resumes to determine whether or not they would like to contact a potential employee for recruitment. The resume does state your most basic information and your overall history but doesn't tell people much about you or how you approach issues. The cover letter letter gives you an opportunity to show how your knowledge and experience relate directly to the position you are applying for.
The cover letter is used as a quick "sound bite" of who are and why they should hire you. It should address two fundamental issues.
1.) How Your Knowledge and Skills Relate to the Position
2.) Why your the Best Candidate
Create a lead in paragraph that states why you are the best candidate for this position considering 1 and 2. The next paragraph (s) will give a little more detail on why that is the case. You will want to close with an action statement and request to contact.
Monday, February 11, 2019
Why Marketing Students Should Learn Database Management?
Graduating students have new responsibilities to deal with, manage, and manipulate data. With the advent of online marketing and increasing use of customer information it is important to store and understand data. Without the proper database management skills it will be difficult for marketers to reorganization data in a way that leads to more meaningful marketing results.
How Does That Skill Help While Working?
Lets say you are selling product "bubbles". As you source potential candidates you will come across those that are either interested in your product or have already made a purchase. That sourcing can come from any number of different sources ranging from content marketing to cold calls. Once you have talked to someone you should input the information into your database.
What does the Database do for Sales?
Tracking leads, understanding customer preferences, and following up on previous contacts makes a huge differences. Databases collect information that are likely to be useful for sales or customer service. As the database gets populated with information and opportunities it is possible to scan that database for resources as well as generate useful reports.
What Type of Information Should a Business Collect?
That depends on the type of business someone operates. One business may only need email, phone number, name, address, and purchase history. B2B sales may need lots of detailed notes that allow you to understand complex solutions and information.
How to Teach Students Database Management?
It is helpful for students to understand the broader reasons for database management that includes feedback loops, research, and customer impressions. Yet that isn't all of it. They also need very specific information on how to use those databases. It is wise to expose them to simple databases that can be created using basic software as well as industry specific databases.
How Does That Skill Help While Working?
Lets say you are selling product "bubbles". As you source potential candidates you will come across those that are either interested in your product or have already made a purchase. That sourcing can come from any number of different sources ranging from content marketing to cold calls. Once you have talked to someone you should input the information into your database.
What does the Database do for Sales?
Tracking leads, understanding customer preferences, and following up on previous contacts makes a huge differences. Databases collect information that are likely to be useful for sales or customer service. As the database gets populated with information and opportunities it is possible to scan that database for resources as well as generate useful reports.
What Type of Information Should a Business Collect?
That depends on the type of business someone operates. One business may only need email, phone number, name, address, and purchase history. B2B sales may need lots of detailed notes that allow you to understand complex solutions and information.
How to Teach Students Database Management?
It is helpful for students to understand the broader reasons for database management that includes feedback loops, research, and customer impressions. Yet that isn't all of it. They also need very specific information on how to use those databases. It is wise to expose them to simple databases that can be created using basic software as well as industry specific databases.
Sunday, February 10, 2019
3 Tips To Pick Food While Dining Out
1.) Low Calories: If you are trying to loose weight eat lower calorie food.
2.) Low Carbs: Avoid bread and pasta.
3.) Vegetables, Protein, Fruit: Focus on healthy foods that contribute to the body in a lean way.
Small Joys- True Beach Bands
Why Some Businesses Should Hire Marketing Consultants?
Companies are turning to marketing consultants to help them achieve marketing goals while staying within budget. It is said that marketing is 90% of business and without it you really don't have a business. Find an affordable marketing consultant that can help you achieve your sales goals while allowing you to focus on what you do best!
1. They Don't Have Internal Knowledge: Some businesses don't have sufficient marketing internal knowledge and should consider hiring a marketing consultant.
2. Focus on Core Business: Businesses should focus on what they do best so they can raise their income.
3. Sales Revenue is Declining: Misalignment of the marketing strategy or declining sales needs an improved strategy.
http://www.abelconsulting.com
1. They Don't Have Internal Knowledge: Some businesses don't have sufficient marketing internal knowledge and should consider hiring a marketing consultant.
2. Focus on Core Business: Businesses should focus on what they do best so they can raise their income.
3. Sales Revenue is Declining: Misalignment of the marketing strategy or declining sales needs an improved strategy.
http://www.abelconsulting.com
Would You Die for Your Kids? Primal Urges Sometimes Take Over
At the very deepest part of our souls, before all the socializing, is the primal need to protect our loved ones. Our very soul and nature depends on the survival of the next generation. It is only our rational minds that have put in place other ideas of value that include wealth, land, and status symbols. Kristina Stratton tried saving her children and died in the process. Would you do the same?
Her children were at home upstairs sleeping in a California fire and she ran into the fire to save her children. Sadly here children survived but she did not. https://www.cnn.com/2019/02/09/us/california-mother-dies-in-fire-trnd/index.html
Of course we all say we would! Its expected of us to put others before our own needs. This includes our offspring and progeny. Yet it is a choice about who we are and many parents are unlikely to put their children's needs before their own unless they are healthy and aware.
Healthy means living in the modern world and existing in a way that leads to greater growth of self and society. At the end of the day, it is the next generation that makes all of the difference. Our time has come but may of us don't know that. We are still focused on ourselves.
I wonder why some parents do and some don't sacrifice for their children. The world is full of people who take resources from their kids. They may suck their feelings of safety or take their inheritance. It just happens as part of our species. No one really knows another's soul until they have everything to loose and that is where you see miracles happen.
Her children were at home upstairs sleeping in a California fire and she ran into the fire to save her children. Sadly here children survived but she did not. https://www.cnn.com/2019/02/09/us/california-mother-dies-in-fire-trnd/index.html
Of course we all say we would! Its expected of us to put others before our own needs. This includes our offspring and progeny. Yet it is a choice about who we are and many parents are unlikely to put their children's needs before their own unless they are healthy and aware.
Healthy means living in the modern world and existing in a way that leads to greater growth of self and society. At the end of the day, it is the next generation that makes all of the difference. Our time has come but may of us don't know that. We are still focused on ourselves.
I wonder why some parents do and some don't sacrifice for their children. The world is full of people who take resources from their kids. They may suck their feelings of safety or take their inheritance. It just happens as part of our species. No one really knows another's soul until they have everything to loose and that is where you see miracles happen.
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