Showing posts with label scales. Show all posts
Showing posts with label scales. Show all posts

Tuesday, November 19, 2013

Call for Papers: European Conference on Research Methodology for Business and Management Studies


European Conference on Research Methodology for Business and Management Studies (ECRM)

Date: June 16-17 2014, London, UK

The conference committee is attracted by both theoretical and practical papers on many subjects, as well as by innovative ideas and experiences. We are also interested in case studies that demonstrate how research strategies have been applied and the lessons learned. We welcome contributions on many topics, presenting a range of scholarly approaches. theoretical and empirical papers employing qualitative, quantitative and critical methods are eagerly awaited. Action research, case studies and work-in-progress/posters are welcomed approaches. PhD Research, proposals for roundtable discussions, non-academic contributions and product demonstrations based on the main themes are also invited. You can find full details in the submission types document (.pdf format).

§         Projective techniques
§         Scales development and constructs measurement
§         Methods for Ensuring Survey Research Quality
§         The use of qualitative and quantitative research methods
§         Theoretical and empirical research
§         IT adoption research
§         Economic research
§         Design-oriented research
§         Evaluation research
§         Dissertation development process
§         Developing research proposals
§         Research design and triangulation
§         Getting academic papers accepted by journals
§         Theory development
§         Concept verification
§         Research supervision
§         Research protocols
§         Research ethics
§         Research questions
§         Reflexivity
§         Field-work
§         Problem solving
§         Reflective practice
§         Usability scale implementation
§         Data structuring
§         Experimental procedures
§         Replication logic
§         Codes of conduct
§         Human subjects
§         Conjoint analysis, cluster analysis and segmentation
§         Business and management education
§         The role of Paradigms in business and IS research
§         Mutual research designs
§         Interpretative theory
§         Paradigmatic divide
§         Researcher roles
§         Focus groups
§         Marketing research
§         Mixed designs
§         Design research
§         Intercultural research
§         Agent based approaches in business research
§         Research in the Middle East
§         Delphi method
§         Case study research method
§         Action research
§         Computer modelling and simulation
§         Visual methodologies
§         Online research methods
§         Relativist approaches to qualitative research.
§         Use of self-research and autobiographies as a means of undertaking and reporting research

Friday, June 21, 2013

Scale Development: Theory and Applications



The book Scale Development Theory and Applications by Robert Devellis provides a strong overview of the creation and development of survey scales for applied social research. He uses simple language with illustrations to make the complex statistical process as easy to understand as possible. It will help researchers develop surveys instruments that do not confound variables and create improper results.

One of the more difficult things that researchers face is developing their own survey instrument. Certainly, a person can build a list of questions but these questions may confound variables making the results useless. When possible it is almost always better to use preexisting validated surveys that do not require much work. Unfortunately, for a large percentage of unique problems one has to start the daunting task of building their own.

The book will move through an introductory background of measurement research and how important it has been throughout history. Duncan states in 1984 that experimental measurements”…can be drawn in the history of physics: the measurement of length or distance, area, volume, weight and time was achieved by ancient peoples in the course of solving practical, social problems; and physical science was built on the foundations of those achievements.”

When conducting research it is beneficial to understand the latent variable. This has also been called the hidden variable. It means that that the variable can’t be seen directly but can be found through indirect observation based upon data. For example, someone from the outside can’t physically see psychological concepts but can use models to draw conclusions. Of course, without direct observation it is impossible to know 100% for sure it actually exists. As the models change so does the findings.

The book will cover the latent variable, reliability, validity, scale development, factor analysis, and Item Response Theory. It takes complex statistical concepts and condenses it to the basics so that readers can understand as they develop their research. The book is also reasonably priced when compared to statistical manuals and books. As a focused scale book it is one of the best on the market.

DeVellis, R. (2012). Scale Development: Theory and Applications. Sage Publications: Thousand Oaks, CA.