Rarely do you find a place that fits many of your
personal needs. Those rare finds often bring customers back again and again
over the years. Businesses are aware of their customer profiles and seek to
continually tune-in on their customer needs by providing the right atmosphere
consistently and flawlessly. Even though all businesses make mistakes it is
those that offer maintain their focus that are likely to overcome any
shortcomings.
There are a number of factors associated with the
success of individual businesses. Convenience (location), food offerings
(variety), price (relative value), atmosphere (servicescape), customer focus (customer
profile),and social benefits are a few you can consider. Wired Café is a
neighborhood café, with a variety menu, at prices under $15, which provides a relaxed
environment with a touch of ethnic flavor. The staff has an opportunity to
become familiar with their regular customers which helps strengthen their
customer base.
Wired Café Le Bistro offers a hometown feel with just
a touch of French culture. It isn’t a place you would expect valet service,
table cloths, and real silver spoons but it does have charm that surpasses many
of the other cafes. It is a family owned business that is well managed, clean,
and reasonable. It is one of those unique small neighborhood cafes that cater
to breakfast, lunch, dinner and cocktails.
The Bistro offers a variety of seating arrangements.
Booth, bar, table, and patio seating are available. There are few things better
than sitting under the stars having a cup of coffee or glass of wine while you
converse with a friend or someone special. It is moments like these that really
sell the charm of a place and provide positive feelings that becomes associated
with any business. All businesses sell memories.
The food choices are small plate and European by
nature. There is a French feel and orientation to their menu. Most main courses
are under $15 while cheaper sandwiches, salads, and appetizers are available.
Wine selections are large and priced under $8.00 per glass. Internet works well
and draws in customers with their laptops during non peak hours. Order a coffee
or snack and you’re set for a while.
Wired Café Le Bistro strategy appears to seek out
customers within a five mile radius and offers an affordable menu to draw them
throughout the week. Busy times are midday and evenings during the weekends. On
Friday and Saturday they may provide live folk background music. The outdoor
seating arrangements seem to be a large draw for local customers who are
attracted to seeing neighborhood residents and activity. The atmosphere is very
casual so you can come in flip flops or a shirt and tie. Dress up, dress down…it
doesn’t seem to matter.
Wired
Café Le Bistro
8935
Towne Ctr Dr
Ste 110
San Diego, CA 92122
Ste 110
San Diego, CA 92122
(858)
450-0880
