Classic Cars Cat-Man-Dos and City Branding-I Want This Muscle Car!

In Escanaba there is this pub (I think the owners would refer to it as a pub. Could also be a bar or a restaurant because they have food, entertainment and drinks. You can see more about Cat-Man-Dos HERE) located right downtown where all the action is! They are an anchor for the community and pushing the entire downtown to rethink their strategies (Check out the cool awning. Just a hint Eagles Club put in outdoor seating for members and they might put in some new chairs there. We need more of this throughout he downtown. People outside eating and dining are normal for tourism destinations.) . Events can do wonders in attracting people to the downtown area and improving their overall tourism and business draw. 

Escanaba is an underdeveloped adventure/outdoor tourism location that holds opportunities for design firm and prototype manufacturing. See Delta County Adventure Venture Capitalism and Delta County Start Ups. It is somewhat self contained and maintains significant infrastructure advantages based on its location, airport, port, and rail. These were left over from prior eras of development and have had just enough business to keep them functioning. Their capacity is much more and with the need to bring back manufacturing and update our industries this should be a place of interest to investors.

When people have positive brand experiences they often develop memories and feelings that lead to people coming back. A study looked at behavioral, sensory, affective, and intellectual experience in downtown events. See Downtown Branding Sensory Experience. Research like this is important for places like Escanaba (and Gladstone) to consider for long term fiscal sustainability. The study indicates, "Downtown brand managers need to focus on creating affective and sensory brand experiences for tourists while creating behavioral and sensory experiences for locals. Strong place dependence leads to revisit intention and positive word of mouth for both visitors and locals, thereby leading to increased revenue for the place." (Beckman, Kumar & Kim, 2013, pg. 654)

I actually just want to find one with the body
and put a modified engine in it. 

Sorry...I got a little sciency there. The street was blocked off and people were out enjoying themselves. The lasting impression many of these visitors have is "Wow...that was fun. Lets come back to Esky next time they have an event" and then they go home and scan the Internet for more fun events (Why we need to have a central place for all local events). Check out the Escanaba Visitor Site. They have some official events on there but it would be helpful to have a link to a site where bars, restaurants, and other places can put their events as well (i.e. bands, karaoke, Northern Sun Winery Concert, etc...)

Anyway...after I get a low end Harley next year (...thinking about it 🤔🏍) I might consider getting back into redoing classic cars (I had an old race Porsche someone ran into the side of a few years ago! 😭)

Beckman E, Kumar A, Kim Y-K. The Impact of Brand Experience on Downtown Success. Journal of Travel Research. 2013;52(5):646-658. doi:10.1177/0047287513478502