Its interesting that a big data study focuses on creating a better understanding of uncertainty by institution. When we look at different sources of data and then add up that data we can gain an idea of what things look like from a historical standpoint. That also leads to greater knowledge. Using the news to calculate index information is not a bad idea. Its not a new idea but it is certainly possible to see how new articles and language can tell us much about animal spirits and human investing behaviors.
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